“AI is not just heading for our industry; it will radically change the machinery we use in marketing.” – Tim Berners-Lee. We’re in an interesting era when things can change very quickly. And sometimes not very quickly. The point is, technological advancement has helped to improve a considerable part of our lives, and the marketing industry […]

There’s no doubt that AI is changing the landscape of content writing. In a recent study, it was found it takes an average of 4 hours to write a blog post. Image source There’s a lot that goes into that process. From keyword and article research – to creating outlines, the actual writing process and

If you still think it’s challenging to run an online business, you’ve clearly missed the memo. In fact, a whole lot of memos. Thanks to email marketing services and the Shopify app store, you can own an eCommerce business that sells to millions of customers online. These are the numbers in Radicati’s Email Statistics Report to get

I tried hiring an assistant months ago, and I remember how tedious it was. I couldn’t help but think how nerve-racking it must be for hiring teams with much more to consider. From putting up job descriptions to scouring through the list of job seekers looking at candidate profiles, candidate experience, skills, motivation, and a